| 000 -LEADER |
|---|
| fixed length control field |
01201cam a2200289 i 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20200309091848.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
140904s2014 caua 000 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2014035327 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780811875448 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Language of cataloging |
eng |
| Transcribing agency |
DLC |
| Description conventions |
rda |
| Modifying agency |
DLC |
| 042 ## - AUTHENTICATION CODE |
|---|
| Authentication code |
pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
NC997 |
| Item number |
.R3 2014 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
745.4 |
| Edition number |
23 |
| Item number |
RAN |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Rand, Paul, |
| Dates associated with a name |
1914-1996, |
| Relator term |
author. |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Thoughts on design / |
| Statement of responsibility, etc |
Paul Rand. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
New Edition. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
95 pages : |
| Other physical details |
illustrations ; |
| Dimensions |
20 cm |
| 500 ## - GENERAL NOTE |
|---|
| General note |
"Original edition published by Wittenborn Schultz, New York, 1947. Third edition published by Studio Vista, London, 1970." |
| 505 0# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
The beautiful and the useful -- The designer's problem -- The symbol in advertising -- Versatility of the symbol -- The role of humor -- Imagination and the image -- Reader participation -- Yesterday and today -- Typographic form and expression. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Design. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Commercial art. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Bierut, Michael, |
| Relator term |
writer of foreword. |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
|---|
| a |
7 |
| b |
cbc |
| c |
orignew |
| d |
1 |
| e |
ecip |
| f |
20 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| 955 ## - COPY-LEVEL INFORMATION (RLIN) |
|---|
| Book number/undivided call number, CCAL (RLIN) |
rk11 2014-09-04 |
| Copy status, CST (RLIN) |
rk11 2014-09-04 to Dewey |
| Classification number, CCAL (RLIN) |
xn12 2015-05-04 1 copy rec'd., to CIP ver. |
